Very few things evoke feeling the way color does. It is a daunting task to choose a professional color palette to represent your brand. At 212 Creative, we have the expertise to set you up with a palette that brings power to your brand. Here is a peek inside the process, and a few guiding factors we use to build palettes.
In this article we explore the contrasting approaches of minimalism, maximalism, and non-threatening branding. While minimalism can offer simplicity and functionality, it risks feeling sterile and failing to create excitement. Maximalism, with its bold and attention-grabbing elements, stands out but may lead to sensory overload. How to create differentiation in ecommerce branding to avoid being lost among similar-looking competitors, or the “Sea of Sameness”?
How can you be sure that your products stand out from the rest when customers can’t touch them? That is the challenge to visual merchandising online. When you are able to attract and engage with your audience, and have confidence that your shopper’s experience will be enjoyable, they will tell a friend and keep coming back for more!
Tired of the hassle and limitations of DIY website builders? At 212 Creative, we understand e-commerce. Our solutions not only save you money and time but deliver a stunning website designed to drive sales. Say goodbye to hidden fees and frustration—trust 212 Creative to build your professional e-commerce site.
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